Content Planner

One editorial calendar for everything you publish.

#What Content Planner does

Blog posts, social, email and landing pages in one editorial calendar — AI seeds the ideas, a human decides what ships.

  • Every channel, one calendar. Blog posts, social posts, emails and landing pages side by side, with type, channel, publish date and owning project on every piece.
  • Idea → draft → published. A clear status pipeline. Nothing skips review: a piece can be AI-seeded, but it moves forward when a human moves it.
  • Campaign-aware. Pieces link to campaigns, so the calendar reads as a plan — not a pile. See what supports which goal at a glance.
  • AI-seeded, human-gated. Your AI creates drafts at idea status with sstm_content_draft. There is no publish tool over MCP — by design.

#On the MCP surface

Your AI reads the editorial calendar over sstm://content and fills it with ideas and drafts via sstm_content_draft — grounded in your Tone of Voice profiles. Publishing is yours.

Tools (write):

  • sstm_content_draft

Resources (read):

  • sstm://content

Full definitions live in the MCP reference.