01
02
03
04
Röst somstruktureraddata.
Acme Studio — house voice
Confident and warm. Talks like a senior consultant.
confidentwarmdirect
Personality, dos and don'ts, banned words — a format an IA can actually obey.
Gör, gör ikkeforbjudna ord
✓Rules profile
6 dos5 don'ts · 8 banned
✓ Lead with the outcome, not the feature list.
✕ Never say "synergy" or "leverage" unironically.
⊘ Banned: revolutionary, game-changing, disruptive
Grundarhver utkast
Tone profile→AI draft→On-brand copy
En profilper varumerke.
Acme Studio
Default · confident, warm
Brightside
friendly, upbeat
Northwind
precise, evidence-led
6 voices · one default — because an agency speaks in its clients' voices.
Din IAvia MCP.
tale·regler·
◈sstm://tone-of-voiceLive
"default": "Acme Studio",
"traits": ["confident","warm"],
"banned": 8
Grounds every IA draft
NewsletterContentSocial
→ Tone of Voice
Voice profiles that ground every IA-drafted word in how the brand actually speaks.
01 Structured rules
Personlighetsdrag, tydliga gör og gör-ikke, forbjudna ord — ikke en moodboard i en PDF.
02 Grounds content AI
Nyhetsbrev, innhold og sociala utkast läser taleprofilen forst — varumerkestroget er utgångspunkten.
03 Per varumerke
Flera profiler med en standard — etersom en byrå talar med sina kundeers taleer, ikke sin egen.
04 IA via MCP
Your external IA reads profiles via sstm://tone-of-voice and inherits the same rules.
Default
Bla
AI
Din AI, via MCP
Denne modulen er AI-ens stilguide. Den leser sstm://tone-of-voice — helst standardprofilen — og hvert utkast den produserer arver personligheten, reglene og listen over forbudte ord.
Slik fungerer menneske-gaten
Tone of Voice · Premium — à la carte
Sett Tone of Voice
i arbeid.
Merkevarestemmen din som strukturerte, AI-lesbare profiler.
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